Christine Eastburn, Global Retail Consultant

Christine Eastburn

Global Retail Consultant

Christine is a retail professional with over 20 years of experience in a wide variety of retail areas including store management, store operations, new store openings and renovations, workforce management, training and development, store communications, and visual merchandising. She is results-driven and can manage multiple projects simultaneously. Christine is known for her attention to detail, adaptability, consistency, and ability to drive process improvement. People trust and truly enjoy working with Christine because she has a great personality and she is a precise project manager.

Working for retailers such as Victoria’s Secret Beauty, ANN INC., Forever 21 and Oakley, Christine has managed various groundbreaking projects such as the launch of a new store operating platform to 1,500 Victoria’s Secret stores inclusive of new store technology, sales metrics, and customer service model. Christine also managed the creation and implementation of a store opening process and tool that reduced the store opening schedule by two days at ANN INC. She has a considerable amount of experience with cost savings in addition to process improvement. One example includes implementing cash management process improvements across all divisions of ANN INC. stores saving over $3 million in annual payroll expense.

At Oakley, Christine oversaw all retail workforce management, store communication, and GTM strategy alignment. She facilitated the alignment of stores with key initiatives, ensuring outstanding execution and improving the overall customer experience. Additionally, she revamped processes to support a field communications and task management technology solution resulting in fewer communications with more comprehensive information and earlier deployment. Christine developed new scheduling, time and attendance, and staffing guidelines to reduce payroll expense and optimize customer service. This project also included implementation of new management and associate staffing goals that reduced full time employees from 37% to 27% to drive schedule optimization.

At Snap Inc., Christine managed the launch of the Snap Spectacles static bot program including communication, field operations, scheduling, and workforce management. She also facilitated hiring, training, and development for Snap Spectacles static locations in the West Region. Christine helped maximize customer experiences and sales results through the implementation of strategic customer-facing initiatives and employee incentives. Clients working with Christine will quickly realize that she is their most trusted advisor. She understands all facets of the retail business based on her very own hands-on experience. She is results-driven and settles for nothing less than perfection.

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